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Press Release

07 Οκτ, 2022

Sparta

In the Spring of 2023, the Peloponnese will be home to a major road-running event. The “Heyday Road” (“Akmis Road”) is a sporting event with a historical background, aiming to directly gain the interest of the global road community, linking Sparta and Olympia - two internationally known historical places.

The 21st century brought the establishment of road-running culture, and Greece is now attracting organization of events that take place throughout the country, practically all year round.

The Peloponnese, a birthplace of history and a theater of historical and cultural events that shaped the world's civilization, takes a crucial step by establishing a long-distance road running event that links two of its most recognizable international places, Sparta and Olympia.

History preserves how in a pivotal moment for Hellenism and with Sparta having established its absolute edge, the Spartan legislator Lycurgus, in consultation with the king of Ilidos Iphitos and with the king of Pisa Kleostene under the guidance and the oracle of Apollo, proceeded to revitalize the then local character of the games and to promote them into a Panhellenic Celebration.

The Olympic Games as we know them were born. The main feature of the new, upgraded event was the establishment of the Olympic Truce.

The “Heyday Road” – “Akmis Road” aims to highlight how the Athletic Ideal was born literally (and celebrate it effectively), and at the same time to act as personal development for each athlete participating. It’s recreating the original experience at all levels.

The Road, crossing the Peloponnese, will span the 160km (100 miles) between Sparta (where it begins) and Olympia (where it ends).

The establishment of the Olympic Games, which has been a huge step for Humanity, involves many "key elements" and messages that will gradually unfold starting from the first event that will take place in Spring 2023. Because if the Road will be the "trunk", a series of parallel actions - completely harmonized with the content of the race - will complement and give extensions to its messages; because the Olympics themselves have been a multi-dimensional event.

The unveiling of the new event will take place through a press conference hosted at the Old Town Hall of Sparta (in the Municipal Council Hall) on Wednesday October 12th, 2022, at 7:00 pm.

For more information and any clarifications, you can contact us at using our contact details which can be found here.